Uncovering and Managing AI’s Hidden Risks
Uncovering and Managing AI’s Hidden Risks
Thursday, September 17, 1:00 pm – 2:30 pm ET
AI's fingerprints are already on your work products, whether or not you personally use it. Don't let AI undermine your deliverables. Learn how to reduce your liabilities and protect your professional reputation in the environmental field.
The webinar begins with everyday examples of how AI fails. Participants will see how easily AI errors slip into work products and remain undetected. These undetected errors have real consequences for the reliability of deliverables that go to regulators, clients, and the public record.
Across the session, participants will build the foundational AI literacy needed to follow current conversations, see how AI's design produces confident-sounding errors, understand the importance of a verification discipline that protects work product, and leave with a risk-tier framework for practical AI use.
$99 A&WMA Member; $149 Nonmember
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Presenters:
Susan Zummo Forney, Founder, EHS Communication Partners, Inc.
Susan Forney, primary author of “Environmental Risk Communication: Principles and Practices for Industry” (2021 edition), helps environmental, health, and safety professionals achieve clarity and impact in their writing and stakeholder engagement. She brings over 35 years of environmental communication and compliance consulting experience to her work, having served industrial giants in aerospace, chemical manufacturing, and waste management, alongside state and federal regulatory agencies. This unique dual perspective allows her to deliver highly transparent, principled communication counsel and dynamic, hands-on training. Ms. Forney’s technical writing courses incorporate guidance for leveraging AI productively while mitigating risks like inaccuracies, target drift, skill erosion, and data disclosure. Ms. Forney holds an M.S. in Environmental Science and Management from Duquesne University.
Kathy Serenko, Founder, AI Efficiency Labs
Kathy Serenko is an AI Risk and Efficiency Strategist. She has developed a proprietary framework that builds sound AI governance and policy. She also teaches professionals to master AI practices that increase daily efficiency. Her integrated approach helps organizations turn AI adoption into a competitive advantage. Kathy's 25+ years of strategic communications, training, and professional writing experience enable her to translate complex AI concepts into practical guidance for organizations across industries. She has published articles on technical topics including robotics, additive manufacturing, and AI, including a contribution to Forbes on AI prior to the public release of ChatGPT. She has trained nearly 1,000 professionals in the application of AI.
Moderator: Anthony J. Sadar, Founder, Environmental Science Communication, LLC
Anthony J. Sadar, co-author of “Environmental Risk Communication: Principles and Practices for Industry” (2000, 2021), is a Certified Consulting Meteorologist who has advised on numerous high-profile and controversial projects involving communications on air quality issues. Recently retired from his position as an Air Pollution Administrator for the Allegheny County Health Department, Air Quality Program, in Pittsburgh, PA, Mr. Sadar continues to serve as an Adjunct Associate Professor at Geneva College in Beaver Falls, PA. He is following the development of AI use in education and training programs. Mr. Sadar holds an M.S. in environmental science from the University of Cincinnati, an M.Ed. in education from the University of Pittsburgh, and a B.S. in meteorology from Penn State University.
